Taylor Swift's Look What You Made Me Do breaks three streaming records
Taylor Swift’s comeback song Look What You Made Me Do has broken three records in its first week of release.
The song, the 27-year-old singer’s first since 2014, was released on 24 August with an accompanying lyric video which received 19m views in its first day, breaking the previous record held by the Chainsmokers and Coldplay.
On the following day, it racked up 8m streams in Spotify, another record; and after the video was released during the VMAs on Sunday it achieved almost 30m views in 24 hours. This gave Swift her third record, beating Adele’s Hello, which achieved 27.7m views. The video currently has over 53m views.
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